Real networks attacked with cut

Written by Arne Fenstermacher. Posted in News. 4 views

The time-limited action “Freedom of Choice” would like to real acquire new customers for the subscription service Rhapsody networks with 50 percent of cheaper downloads and the competition, Apple, market share above all adversarial.

The name of “Freedom of Choice” to here allude to the free choice of MP3 player by the introduction of harmony technology. By reverse-engineering, real managed to make runs to overturn and own songs on the iPod Apple’s DRM, FairPlay, what Apple was of course not. Individual songs cost while 49 cents, most albums are the duration of the action for $4.99. In view of the treaties with the record companies, it soon becomes clear that these prices in the long term would be to keep impossible. So real at this price level per song makes loss, 40 cents what can afford no company over a longer period.

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